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Thursday

14

June 2012

2

COMMENTS

Is the iPhone the device for Africa?

Written by , Posted in Business and Tech

Frankly having an iPhone in Africa, is like driving a Lamborghini in grid-lock. The market is heavily dominated by basic, inexpensive phones, with about 95% of phone sales being basic dumbphones. Smartphone penetration sits at a lowly 6-8% and iPhones make up a very tiny piece of that pie.  Yet, despite low penetration rates, analysts are ambitiously heralding the start of the smartphone revolution in Africa, with claims that in 5 years most Africans will have smartphones. While I’m excited about their predictions, the cynic in me fails to believe them. I also don’t believe that we’ll experience a repeat […]

Tuesday

24

April 2012

0

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