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Small Businesses and Influencer Marketing
The recent press indicates that big brands are realising that when it comes to influencer marketing, less really could be more. While the reach numbers from influencer campaigns look impressive in the C-Suite report,…
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7 Step Framework for Influencer Marketing
One of the explosive, marketing trends in 2017 is the influencer. Essentially, influencer marketing is leveraging the influence of specific social media users to gain coveted access to niche communities, create meaningful conversations…
