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Yoga for runners
Last week I posted about trail running and that it’s the very best thing. Then, in a cruel twist of irony, I injured my hamstring during a Park Run on Saturday. Well, that’s…
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Things I wish I had known before my first trail run
Hello newbie trail runner. I am not a trail run expert and if you’re after incredibly technical advice, then navigate elsewhere. As of January 2018 I had never even set foot at a…
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Lets Start Trail Running
At the beginning of every year, I think how nice it would be to get into trail running. And every year, without fail, 12 months go by and I find myself thinking the…
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CMIYC: Groot Constantia Trail Run
Earlier this month, I took part in the CMIYC 10km at Groot Constantia. It was a challenging, women-only trail run through the vineyards. It was well-organised, it was inspiring and the marshalls were…
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Creating brand awareness and keeping costs low
In 2017, I helped launch two FMCG brands, taking their products from concept to shelf. The challenge was to find innovative ways to get the product in front of the target market, whilst…
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Is TV Advertising still a relevant medium?
When did you last watch a TV ad? I’ve been asking around and most people need to really think, before they can answer. When asked to name 3 ads they’d seen in the…