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  • Cape Town Trail Run
    Trail Running

    Yoga for runners

    / May 22, 2018

    Last week I posted about trail running and that it’s the very best thing. Then, in a cruel twist of irony, I injured my hamstring during a Park Run on Saturday. Well, that’s…

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  • Featured,  Trail Running

    Things I wish I had known before my first trail run

    / May 17, 2018

    Hello newbie trail runner. I am not a trail run expert and if you’re after incredibly technical advice, then navigate elsewhere. As of January 2018 I had never even set foot at a…

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  • Trail Running

    Lets Start Trail Running

    / May 16, 2018

    At the beginning of every year, I think how nice it would be to get into trail running. And every year, without fail, 12 months go by and I find myself thinking the…

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  • Trail Running

    CMIYC: Groot Constantia Trail Run

    / May 15, 2018

    Earlier this month, I took part in the CMIYC 10km at Groot Constantia. It was a challenging, women-only trail run through the vineyards. It was well-organised, it was inspiring and the marshalls were…

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  • Marketing

    Creating brand awareness and keeping costs low

    / October 18, 2017

    In 2017, I helped launch two FMCG brands, taking their products from concept to shelf. The challenge was to find innovative ways to get the product in front of the target market, whilst…

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  • TV Advertising
    Digital Marketing,  Marketing,  Opinion Piece

    Is TV Advertising still a relevant medium?

    / March 28, 2017

    When did you last watch a TV ad? I’ve been asking around and most people need to really think, before they can answer. When asked to name 3 ads they’d seen in the…

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