Paper: The Changing Structure of Marketing Departments in the Age of Disruption
Interesting and fairly recent (2016) paper on how digital is transforming the structure of the
Inspiring Ad: Puma and We Run The Streets South Africa
Brand: Puma Campaign: We Run the Streets South Africa Overall, brilliant from Puma. Script, cast,
Inspiring Ad: Diesel and A-Z of dance
Brand: Diesel Campaign: Jogg Jeans This is a golden oldie from 2014 (:P), but Diesel’s
Inspiring Ad: Blood and Body Form
https://www.youtube.com/watch?v=8Q1GVOYIcKc Brand: Body Form Campaign: Live Fearless – Don’t let your period stop you This
Inspiring Ad: Under Armour & Rule Yourself
Brand: Under Armour Campaign: Rule Yourself I’m doing research into ad treatment (for want of
Tips to handle a PR crisis on Social Media
From ticket servers falling over, to event caterers failing to supply promised, free hamburgers, from artists
How to improve your Influencer Marketing Strategy
There’s debate around whether or not influencers are a worthy line item in the budget
How to really amplify your event with Social Media
I really enjoy helping clients amplify their events and activations using Digital Marketing and of
Digital Marketing and Actors
Directors, casting agents and producers alike are all taking good, long, looks at an actor’s
Retail in 2015 | A look at UK, EU and US
The last 5 months have allowed me the opportunity to look at how retailers across