Scribblings of Robs

17 Jun 2010

Kulula Helps Dry Our Eyes

South Africa definitely has a unique sense of humour! Hosting the World Cup, discovering Gees and dealing with FIFA’s rules, regulations and ridiculousness left agencies ample opportunities to come up with hilarious ads.

Kulula has been quick to capitalise, especially handing out tissues to heartbroken Bafana supporters on their flights, following Bafana’s defeat 3-0 against Uruguay last night. I was at the Waterfront and after that first goal from Forlan, a deathly hush fell over the entire venue. In fact, I still have not heard a Vuvuzela today.

Kulula are not Negative Nancys, they were prepared for both outcomes. There is also a pack for when Bafana win,to wipe away the Tears of Joy. Let’s hope that pack appears on flights after Bafana’s clash against France on 22 June.